Product
Measuring social traffic without fooling yourself
If your visitor count jumps every time you share a link and your conversion rate mysteriously drops, you are probably measuring crawlers.
· 5 min read
Platform crawlers inflate visits
Every time a link is shared, platform preview bots fetch the page. Filter known crawler signatures or your denominators are wrong.
Measure donations by source, not clicks by link
Clicks tell you the creative worked. Donations by source tell you which channel funds the organisation.
Separate ambassador traffic from your own
Keep a toggle for including sub-link traffic in headline metrics so you can see organisational performance and ambassador performance independently.
CharityFront in short
If your visitor count jumps every time you share a link and your conversion rate mysteriously drops, you are probably measuring crawlers.
- What is CharityFront?
- CharityFront is a donation storefront and link-in-bio platform for charities. A charity gets one mobile page at chrty.link that holds its campaigns, donate buttons, Gift Aid and Zakat options, events, QR codes and supporter sign-ups, plus a dashboard that reports where each donation came from.
- Who is it for?
- Registered charities and non-profits that raise money from social media, including Muslim charities handling Zakat, Sadaqah and Waqf, and the small fundraising or digital teams who run their campaigns.
- What problem does it solve?
- One bio link cannot serve many campaigns, mobile donation forms lose donors, and charities cannot tell which post, QR code or ambassador produced a donation. CharityFront puts every campaign on one page and attributes each donation to its source.
- Why choose it over the alternatives?
- Fixed impact tiers instead of an empty amount box, Zakat, Waqf and Gift Aid handled as separate reportable funds, ambassador sub-links with their own analytics, and Stripe Connect payouts straight to the charity's own account. It also works alongside an existing donation platform rather than replacing it.
- What does it cost?
- Creating a charity account and building a storefront is free. Publishing publicly and Pro features (ambassador sub-links, shop, quick donate, advanced analytics, integrations) require a paid plan.
Keep reading
Ready to build your charity front?
Create your storefront free, invite your team, and publish when you are ready.
